Bolaffi | Vittorio Emanuele II Gold Marengo
Bolaffi – Marengo d’oro di Vittorio Emanuele II Community Commercial Branded content Generative AI and real footage come together in a TV campaign dedicated to a gold Marengo from Risorgimento-era Italy. For Bolaffi, we created a TV campaign dedicated to the gold Marengo of Vittorio Emanuele II, bringing to the screen the historical value of a coin that has crossed the history of Italy. The project combines AI-generated images and real footage, creating a narrative built on two levels: on one side, the reconstruction of atmospheres, contexts and imagery connected to the history of the Marengo and the Risorgimento; on the other, a close observation of the real object, captured in its physical presence. The structure of the spot was designed for the television format: in just a few seconds, historical reconstruction, product details and collectible value coexist in an essential narrative balance. CreditsDirection: Greg Ferro Production: Glue StudioEditor: Margherita Chiatti ALL WORKS INDUSTRIAL RELATED WORKS BOLAFFI | Gronchi rosa BOLAFFI | Marengo D’oro Vittorio Emanuele II Powerade – Milano Cortina 2026
Bolaffi – Gronchi rosa
Bolaffi – Gronchi rosa Community Commercial Branded content A visual story dedicated to one of the most iconic stamps in Italian collecting. For Bolaffi, we created a campaign dedicated to the Gronchi Rosa, designed for major TV channels transforming the story of the legendary stamp into a cinematic visual narrative. The project combines AI-generated images with real macro footage, building an imaginary world suspended between historical reconstruction, philatelic memory and the enhancement of the object itself. AI played a central role in recreating the contexts, atmospheres and events connected to the stamp’s history, while the macro footage allowed us to enhance its textures, material qualities and details. From the black-and-white atmospheres to the details of the Gronchi Rosa, every visual choice contributes to conveying the fascination of a unique piece that has entered the imagination of Italian collecting. CreditsDirection: Greg FerroProduction: Glue StudioEditor: Margherita Chiatti ALL WORKS INDUSTRIAL RELATED WORKS Powerade – Milano Cortina 2026 112 – Numero Unico per le emergenze Ripet | Social Activation
Powerade – Milan Cortina 2026
Sport Community Powerade – Milan Cortina 2026 Commercial Branded content The Olympic mindset: going beyond the finish line. For Powerade, ahead of the Milan-Cortina 2026 Olympic and Paralympic Games, we explored the deeper, more human side of sporting performance. Through the stories of four exceptional athletes – Federica Brignone, Patrick Feurstein, Ingrid Landmark and René De Silvestro – we explored the balance between physical preparation and mental strength. A visual journey through adverts and photographs in which discipline, mindset and hard work reflect the brand’s values. This cross-media project came to life across digital channels and the pages of major national newspapers, celebrating not only victory, but the journey required to achieve it. Playlist 4 Video Federica Brignone 0:16 Renè De Silvestro 0:16 Ingrid Landmark Tandrevold 0:16 Patrick Feurstein 0:16 ALL WORKS INDUSTRIAL RELATED WORKS 112 – Numero Unico per le emergenze Ripet | Social Activation Veralab | Perfectly Imperfect
112 – Single Emergency Number
112 – Single Emergency Number Community Health Corporate Institutional video A number that can truly make a difference: 112, the European Single Emergency Number. To explain how it works and the services it provides – accessible and essential for everyone’s safety – the 112 emergency call centre of Saluzzo, within the 112 system of the Piedmont Region, commissioned us to produce an institutional video aimed at citizens. The Saluzzo emergency call centre, one of the operational centres of the 112 system in Piedmont, handles emergency calls for seven provinces and coordinates, at a national level, requests for the 112Sordi service, dedicated to deaf people across Italy. A project that brings together information, public service and inclusivity.We oversaw every stage of the production, from casting to post-production, shaping a clear, accessible and people-centred narrative. Creative concept and direction: Glue Agency ALL WORKS INDUSTRIAL RELATED WORKS 112 – Numero Unico per le emergenze Ripet | Social Activation Veralab | Perfectly Imperfect
Ripet | Social Activation
Ripet | Social Activation Community Branded content How can recycling be told in a way that is clear, impactful and close to people’s everyday lives? For Ripet Srl, we designed and coordinated a social activation in Sanremo with the goal of turning a complex issue into a simple and engaging message. To strengthen the project, we involved The Sea Republic: its daily connection with the sea and its concrete commitment to protecting it gave the campaign the credibility it needed to reach the right audience. Three reels turned recycling into an accessible, tangible story: not theory, but everyday actions brought to life through the direct language of social media. A teamwork effort that carried Ripet’s message right where plastic should never end up: the sea. Playlist 3 Video Reel 1 0:16 Reel 2 0:16 Reel 3 0:16 ALL WORKS INDUSTRIAL RELATED WORKS Ripet | Social Activation Veralab | Perfectly Imperfect FIGC | Questa è la Nazionale
Veralab | Perfectly Imperfect
Veralab – Perfectly Imperfect Community Commercial Branded content Movie The commercial that aired during Sanremo 2025! Perfectly Imperfect is the Veralab commercial created for the campaign that aired on TV during Sanremo 2025. It is an integrated communication project designed to reach a broad and diverse audience through a multichannel strategy that combined television, digital, and Out Of Home, achieving massive coverage and a strong visual and emotional impact. The commercial was entirely filmed in Turin, with shoots taking place in four different locations – each carefully selected to enhance the aesthetics and message of the campaign. The production required detailed planning and strict control over all logistical and organizational aspects. A team effort that brought out every detail to maximize visibility and impact. Creative agency: Dentsu Creative Italy Production House: Casta Diva Director: Enea Colombi Client: Veralab ALL WORKS INDUSTRIAL RELATED WORKS FIGC | Questa è la Nazionale 250° anniversario Guardia di Finanza Officina38 Showreel 2023
FIGC | This is the National Team
FIGC Sport Community Branded content FIGC | This is the National Team A new face, an evolution, a vision projected towards the future. This time, we also took the field—behind the scenes—to tell the deep connection between the Italian National Football Team and its iconic jersey. From this bond comes the new look & feel of the Azzurri, brought to life by three outstanding players: Gianluigi Donnarumma, Giovanni Di Lorenzo, and Nicolò Barella. We handled the production and editing of this video, which tells the story of what it truly means to wear the Azzurri jersey. A visual narrative that celebrates the values and history of the Italian National Football Team. CreditsClient: FIGCAgency: NinetynineVideomaker: Matteo F. GalvaniD.O.P.: Alberto DemichelisProduction: Officina38Editing: Marco Quattrocolo ALL WORKS INDUSTRIAL RELATED WORKS FIGC | Questa è la Nazionale 250° anniversario Guardia di Finanza Officina38 Showreel 2023
250° anniversario Guardia di Finanza
250° anniversary Guardia di Finanza Community Corporate 1774 – 2024: 250th anniversary of the Guardia di Finanza. The video narrates through images the work of the Guardia di Finanza, “for 250 years people serving people”. A video produced for the celebrations of the 250th anniversary of the establishment of the corps. Credits: Agency: Ninetynine Casa di Produzione: Officina38 ALL WORKS INDUSTRIAL RELATED WORKS 250° anniversario Guardia di Finanza Officina38 Showreel 2023 Ripet | Dire, Fare, Riciclare
Officina38 Showreel 2023
Officina38 showreel 2023 Community Fashion Food Health Hôtellerie Industrial Sport Tech Commercial Branded content Corporate Graphic animation Tutorial Movie Here is the new showreel of Officina38! A video journey through our works of the last times. From the set with the great Orietta Berti to the campaign on road safety of Autostrade per l’Italia with Giacomo Giorgio, passing through athletics fields, Formula1 slopes, volleyball courts alongside athletes and athletes at the top… …and more beaches, kitchens, theatres, factories. We worked in every location and used the most disparate shooting techniques to talk about #food #fashion #sport #tech and tell the projects and brands that in recent years have entrusted us with their stories to tell. Find out more at our Works page. ALL WORKS INDUSTRIAL RELATED WORKS MM Construction Autostrade per l’Italia | Campagna sicurezza stradale Autostrade per l’Italia | Mestieri
Ripet | Dire, Fare, Riciclare
Ripet | Dire, Fare, Riciclare Community Industrial Tech Commercial Branded content Corporate How easy is it to recycle PET bottles?With Ripet eco-compactors it is easier to do than to say! After the animated tutorial, with Ripet we chose to show in a fun way how to deposit plastic bottles in smart machines that make recycling more efficient and sustainable. A series of funny gags with the brilliant direction of Alessandra Cataleta and the sparkling performance of Beppe Vetti, to show that good habits can really be incorporated… at any time of the day. Given the popularity of the Serial Recycler character introduced in this video, we have created additional episodes of the series for Ripet’s website and social media. Enjoy watching! Produzione: Officina38Post produzione: Officina38Regia e creatività: Alessandra CataletaAttore: Beppe Vetti ALL WORKS INDUSTRIAL RELATED WORKS 250° anniversario Guardia di Finanza Officina38 Showreel 2023 Ripet | Dire, Fare, Riciclare